We make marketing fun. Fuelled by a passion for creating powerful, standout brands and engaging content, Lollipop Social reshapes strategies to deliver sweeter marketing results. We work with ambitious entrepreneurs and business owners. As your outsourced marketing director or marketing coach, Lollipop Social can help you turn around your marketing challenges, such as:

  • We are our industry’s best-kept secret, how do we get our customers to notice us?
  • We are launching a new service, how do we drive awareness and sales?
  • Our marketing and social media has gone stale, how can we make it fun again and deliver better results?
  • Our competitors are doing so well on social. We want to step up our presence. How do we stand out?
  • Our brand worked well a year ago, but we’ve outgrown it. How can we re-energise it across all channels?
  • We’re keen to win awards, but don’t know where to start. How do we enter?
  • We know we should be producing more content for our website and social but lack a clear focus. Where do we start?


Our founder, Nicole Osborne, started her first job when she was 15, supporting her family’s business by selling sunglasses at markets in Wismar – a beautiful German seaside town.

Nicole’s market stand in Wismar thrived as she quickly pinpointed which sunglasses suited each individual’s face shape and budget and, above all, simply made people feel great when the sun was out!

Delighting customers with your services and products makes good business sense, but getting this right takes real dedication. We understand that as a business owner you can sometimes be too busy to look after your own marketing. But, if you don’t proactively drive your marketing, your company will remain one of the industry’s best-kept secrets.

That’s where Lollipop Social comes in: we help you connect with your customers and ultimately drive sales. Whether you’re looking for strategic marketing support or a more engaging presence on social media, our mission is to sweeten up your marketing with 100% know-how and sweet results.

“I have been working with Nicole for almost a year now and she is one of the most dynamic, enthusiastic and goal-oriented people I have worked with in a long time. She has a wealth of expertise in marketing, personal branding and is an authentic super-power in the social media ecosystem. Nicole has a flair for communicating via social media platforms and really does deliver what she promises”. Janine Wood, Senior Partner at Armadillo Consulting Group

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